Download the Media and Promotional Guide to Learn More About Marketing Opportunities in Edelweiss+

LEVERAGE THE POWER OF EDELWEISS+ TO PROMOTE YOUR TITLES

Edelweiss+ is the place for over 135,000 book professionals to market, sell, discover, and order new titles. Promote your titles on Edelweiss+ to generate pre-publication buzz, encourage orders, and reach true book professionals. 

PROMOTIONAL OPPORTUNITIES IN EDELWEISS+

Increase efficiency by managing sales and marketing all in one place!

SAVE TIME

SAVE MONEY

Edelweiss+ provides many options to meet varying needs and budgets. 

Leverage the largest B2B community of true book professionals. 

EXPAND YOUR REACH

  • 20,000+ booksellers, including 2700 verified B&N employees
  • 18,000+ librarians
  • 16,000+ publishers, distributors, and sales reps
  • 9,000+ academics
  • 6,000+ media or agency professionals
  • 60,000+ reviewers, readers, or other book lovers  


135,000 

Book Professionals

Featured Titles are highlighted at the top of the Review Copy page in Edelweiss+ for the week of reservation. The Featured Title is also highlighted in the weekly newsletter that is sent to over 70,000 Edelweiss+ users in the US, Canada, and Australia. Featured Titles average 11 times more clicks than text-only listings! 

Featured Titles

The weekly newsletter is sent to over 70,000 Edelweiss+ users. It automatically includes free text-only listings of all new review copies and catalogs posted to Edelweiss+ in the past week, but publishers can purchase the top banner spot or elect to feature their title at the top of the newsletter. 


There are also four monthly newsletters aimed at key Edelweiss+ user groups: booksellers, librarians, media & reviewers, and publishers. These newsletters include relevant product updates, training tips, upcoming events, and other news. Publishers can purchase an ad in any of these.

Newsletters

Publishers can leverage the power of Edelweiss+ to manage their digital and/or print review copies - all in one place. Publishers who subscribe to the Review Copy Module can save time and money while expanding their reach, ensuring they never miss an opportunity to reach influencers. 

Review Copies

Title banner inserts are banner ads that appear above the title listings throughout Edelweiss+ to draw the eye of buyers and influencers. They follow the title throughout Edelweiss (in catalogs, Reviews, Buzz, Review Copies, etc.). "Nothing says buy this title more than an insert." These ads remain in Edelweiss+ for as long as the title is active in Edelweiss+, and they can be updated at any time.

Title Banner Inserts

Questions?

Not sure which promotion may best meet your needs? We can help! 

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