Digital Handselling for the Indies

Efficiently identify and promote recommended titles, events, and upcoming titles to subscribing customers.

thank you for participating in our beta!

Step #1 - Setup

To participate in Edelweiss360, we need to add a data feed that includes your store's customer transaction data, and you will need to sign an updated Terms of Service.

Step #2 - Test drive

Once we have your customer data, we will activate Edelweiss360! We'll set up a brief kickoff call and walk you through your first campaign.

Step #3 - Give Feedback

The main purpose of the beta is to capture feedback from savvy booksellers like you. What did you like? What could be better? Your input will help us make a great product for the Indies! Please email us or provide feedback in the User Forum within Edelweiss360.


Feel free to email us directly! If you contact our Support team, please mention that you are part of the Edelweiss360 beta.

We're excited about Edelweiss360! This new tool allows independent bookstores to take their competitive advantages (personalized handselling, strong customer relationships, and community involvement) to the digital world. In addition to driving traffic to the actual store, it will expand online ordering and pre-ordering capabilities to better compete with online retailers.

  • Leverage loyalty programs and previously untapped customer data
  • Handsell even when your customers are not in the store
  • Keep your loyal customers engaged so that they buy more books, more often, and from YOU
  • Deliver customer marketing that is valuable, not intrusive
  • Highlight books with high stock, staff reviews, or special promotions
  • Draw attention to author events and special collections