News & Views
What's New at Above the Treeline, Edelweiss+, and the book industry?
Edelweiss360 Available to Independent Bookstores During Crisis To our booksellers, As the world has turned upside down and many of you have reduced hours, closed your stores to foot traffic or closed temporarily altogether, we’ve been thinking about ways we can help. One way…
Read MoreUpdate on Constant Contact Breach On March 4, 2020, our Constant Contact account was compromised temporarily, and a phishing email disguised as an invoice was sent to our users around 11:45am ET. This email preceded a legitimate communication sent to a smaller number of users,…
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Last week, at the ABA’s Winter Institute, Above the Treeline announced its new service for independent bookstores, Edelweiss360. The product is focused on helping stores increase revenue primarily through targeted customer email marketing, direct online sales, and fostering digital customer communities. Much of the discussion…
Read MorePublishers Weekly: “WI15: Treeline Readies Targeted E-Marketing Product for Indies” “Last week at Winter Institute, Above the Treeline presented Edelweiss360, which gives independents an easier way to send out customized emails in lieu of Mailchimp or Constant Contact. A second, related component offers bookstores their own…
Read MoreNew Stores & Publishers on Edelweiss+ (12/18/19) In the last couple of months, we’ve welcomed the following bookstores to Edelweiss+Analytics: High Five Books Tubby & Coo’s Mid-City Book Shop Fabled Bookshop & Café Sassafras on Sutton Talking Leaves Blackwells BooksAreAwesome Jerrol’s Read with Me Children’s…
Read MoreEdelweiss+Analytics Now Integrates Square for Retail POS Data Above the Treeline, the company behind the Edelweiss+Analytics platform for independent bookstores, is pleased to announce their integration with the Square for Retail point-of-sale (POS) system. For over 15 years, Edelweiss+Analytics (formerly Treeline Analytics) has helped over…
Read MoreEdelweiss360 Helps Indies Send Personalized Emails that Match Customers to Books The holiday season is quickly approaching. It is a busy time for independent bookstores, with some of the highest sales of the year. As with most retailers, this is also a time with heavy…
Read MoreEdelweiss+Analytics Welcomes New Indies So far this year, we welcome a number of new stores to our Edelweiss+Analytics family! Jackson Hole Book Trader Jerrol’s Browseabout Shops Kent Book Shop Read with Me Children’s Books Books are Awesome The Bookshelf 2 Dandelions Bookshop Blue Manatee Literacy…
Read MoreEdelweiss+ Welcomes New Publishers These publishers have established annew independent listing in Edelweiss+ so far this year. Many more are in progress, so be on the lookout! Fabled Films Press D.A.P. | ARTBOOK Whitaker House Kharis Publishing Defiance Press and Publishing Chicago Review Press TCU…
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Edelweiss+ Grows European Presence and Promotes Senior Executive to General Manager, Europe Senior exec at Above the Treeline, the company behind the book industry’s Edelweiss+ platform, is promoted to General Manager of Europe as UK office is established Above the Treeline, the company that provides…
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